Design & Materials
Our Guiding Principals
At GOODLAND, we believe in being slow and intentional in all we do—this includes our design process. We take our time to consider the life cycle of materials and each step of the user experience to make sure everything we release is designed with purpose and longevity.
Our Design Team
We’re proud to have put together a small but deeply talented team of designers, each with extensive experience across furniture and product design. Led by Craig Pearce—a lifetime creative and designer himself—our design team ideates and prototypes concepts out of our design studio in Vancouver, Canada.
Our Design Process
Having an in-house design studio allows us to envision and build exactly to our specifications, from choosing the perfect material to optimizing each design detail. Our research-heavy and thoughtful approach means that we don’t release anything until it’s the best it can be—creating objects that aren’t only functional and beautiful, but genuinely enjoyable to use.
WHERE IT'S MADE
Take a behind-the-scenes look at how we design and build.
Design Collaborators
Beyond our in-house design studio, we also choose to collaborate with talented designers and artists who share our vision of considered design.
Materials Library
Everything at GOODLAND is made from natural, durable, and honest materials.
Our chosen material palette emphasizes the innate beauty of stone and timber, and is hand-selected for its enduring properties. We strive to use materials in their raw, unmasked form to emphasize their intrinsic beauty. We embrace the beautiful patina of aluminum, the salt-air cured silvering of western cedar, and the tarnished warmth of raw brass.
Western Red Cedar
Sustainably harvested in Western Canada and in the United States, red cedar is a soft yet enduring timber. Favoured for its extreme weather resistance and beautiful grain, the smell of water-soaked cedar subconsciously transports us to nature. Expect it to weather into a beautiful shade of silver as time passes.
Care & Maintenance:
Our raw red cedar requires no treatment, but can be lightly scrubbed to clean as needed.
Marine Grade Aluminum
A timeless material, aluminum is durable, lightweight, hygienic, and completely weather resistant. Since aluminum is infinitely recyclable, it uses little energy to renew and is considered one of the most sustainable materials available. We use 6061 grade marine aluminum for its excellent corrosion resistance, strength, and workability.
Care & Maintenance:
No maintenance required. Wipe away any grime or dust with a soft cloth.
Raw Brass
Strong, durable, and resistant to corrosion, raw brass also holds an inherent warmth that works beautifully either as a base material or as an accent. Raw brass gains a unique tarnish as it reacts to the natural elements—earning a one-of-a-kind finish as time passes.
Care & Maintenance:
No maintenance required. Wipe away any grime or dust with a soft cloth.